My partners and I tend be uncomfortable with the notion of self-promoting. We often assume most people know what we do from the occasional social media post. Therefore, we don’t spend a lot of time getting specific about what it is we do at FLOWSTATE Films outside of “appropriate” formats. And, I have to be honest, I am sure this discomfort around self-promotion has something to do with gender (but that’s a blog post for another time). But, clearly there is a line between unabashed self-promotion and simply letting people know what you do, especially something you deeply enjoy, so that you don't miss potential clients.